Friends, are you experiencing during these Corona days that when you call an old customer or a prospect, he disconnects your call.
Are you upset that you had only called them to build relationship and to find out their well being, but still they did not even bother to attend your call?
Yes, I know that many of you my sales friends are facing this problem.
So today I am going to discuss a very important topic with you. This is an important question which many of my sales friends have put before me.
Friends, a salesperson called me and shared his story. He informed me that these days when he calls his customer or prospect only for inquiring about their wellbeing, customer does not pick up the call. Couple of customers even said that during this time of lockdown, we are very upset due to business situation and Corona Pandemic, so please don’t disturb us by reminding us for payment outstanding.
As a business coach, I enquired from him whether he had called the customer to remind for the payment. He replied that he did not even mentioned about the payment. He added that he had called him just to ask about his situation and wellbeing, but he got angry.
So, friends, this is a thoughtful situation, and one needs to think why this is happening. Those salespeople who are experiencing this, need to do some introspection in their subject.
Because it shows what kind of relationship, you as a salesperson maintain with your customers. Even these days also if he does not pick up your call, it simply means that your relationship with your customer is very weak and only limited to being professional. Relationship has not migrated to personal level yet.
So, what should you do in such a situation?
Let me suggest you a three-step corrective strategy to handle this situation.
Step1: When you want to call your customer, before calling you send him a WhatsApp message in which you must write, “Dear customer, I hope you are taking care of yourself and your family during these difficult days. May God give you power to take care of yours and your family’s health. Yours ….(Your name)
Step2: When your customer reads your WhatsApp message, he may or may not reply. In both cases you can call him. This time it is quite likely that he will pick up your call. If he picks up your call then you tell him, “Hello Shyam ji, we always talk about business, but I thought that today we will not discuss business. And that’s why I am personally making this call to ask about your wellbeing.
And then start your talk. And make sure that you do not discuss any business on this call. This call should only be a relationship call. Then see how much he talks to you. It is also possible that he may talk about business on his own, but you should keep this conversation limited to personal discussion only.
Step3: With my experience as sales and business coach, I can say that it is also possible that this time also he may not answer your phone. In such a case you need not get disturbed, just send a message to him again saying that, “Mr. Customer I want to make this call to you in person just to find out your wellbeing. In this period of Corona lockdown, it is important that we keep encouraging each other by being in contact. Pl call me back when you have time and feel convenient. It will be my pleasure to talk to you. Regards”
Friends, whether he calls back or not completely depends upon the kind of relationship you have been maintaining with this person.
Try it and you will surely succeed. Thanks, and best wishes.
ALSO READ – Steps for Business Growth during the Corona Times
About The Author –
Author, Rakesh Sharma is one of the best Sales and Business coach in India. He runs his own Sales Training company. His company is rated one among the best sales training companies in the country by the clients. He is a business coach in India he has coached hundreds of clients. As sales Coach in India he has trained coached and trained thousands of trainees across country. He a one among the best Business Coach in NCR.
